What You Need To Get Your Small Business Up And Running
Sunday, June 22nd, 2008There is nothing quite as thrilling as starting your own small business. But there are some things you must do to start the online small business on the right foot.
There is nothing quite as thrilling as starting your own small business. It is a time where you are finally on your own and do not have to take orders any longer. You can start a business doing whatever you want and take it in whatever direction you choose to. But there are some things you must do to start the online small business on the right foot.
Who are you targeting… and why?
Tuesday, May 6th, 2008Tips on who to market too and some advice on who you are marketing too and why it might not be such a good idea
A client of mine emailed me the following question, which opens up the discussion around “who are you targeting… and why?” Keep in mind, this is for a photographer not your typical corporate/government sales environment.
Question: “I can see the power of sending gifts and follow-up. What if sending gifts is forbidden, like government employees, corporations with that policy, how do I get around these obstacles?”